The Laughing Cow®
The Laughing Cow® is a deliciously smooth and creamy cheese that’s unexpected, unique, and full of dairy goodness without any added preservatives, flavours or colours. When you unwrap a triangle of The Laughing Cow® cheese, you have opened a box of endless snacking opportunities. You can relish the smooth and creamy cheese as you dip a carrot into the portion, spread it on a fresh piece of crusty bread, or enjoy it all on its own! Any way you eat it, The Laughing Cow® helps you take a moment out of your day, to enjoy snacking your way. When you open The Laughing Cow® cheese, you can slow down, sit down and relish the spread, the dip, and the snack!
Whether it’s called La Vache qui rit® in France, Die Lachende Kuh® in Germany or Con bo cuoi® in Vietnam, The Laughing Cow® always brings smiles and pleasure to people. Bel’s founding brand has lost none of its vitality 90 years after it was created. The Laughing Cow has it all; a unique recipe, quality ingredients, a universally loved taste, and a recognisable red cow! With more than 7.5 billion portions sold in 2013 around the globe, or 240 portions per second…cheese, anyone?
Bel Australia is known for making cheese that makes a difference! Our brands add a party to any snack or meal. Bel Australia, headquartered in Melbourne, is the maker of The Laughing Cow® and Mini BabyBel®, two of our most popular brands. And when we say “popular,” well, let’s just say we’ve been known to create obsessions… the love letters can be a little awkward.
Bel Australia also markets a number of gourmet and cold pack cheeses including; Boursin®, Kiri®, and Picon®. Our parent company, Fromageries Bel, is headquartered in Paris and still family-owned more than 90 years after we made our first cheese.